Ridivi
Brand Strategy, Storytelling, Social Media Direction, Web Design and Development.
A fintech built to break the rules
We partnered with RIDIVI, a bold financial platform born in Costa Rica, to transform complex tech into a movement. From strategy to storytelling, web design, and campaigns, we crafted a brand voice that’s clear, loud, and made to disrupt.
Because in a country built on Pura Vida, why should finance feel like a headache?
the case
We crafted a brand that merges innovation and rebellion. Starting with strategy and concept, we built a bold, future-facing identity rooted in financial freedom, digital empowerment, and Latin American culture. Through storytelling, social strategy, and design, we positioned RIDIVI as more than a fintech, a movement reshaping how money flows in the new economy.
What We Did
We partnered with RIDIVI to build a brand that feels as smart as it is human. Our work included:
A bold, strategic tone of voice: modern, sharp, and never boring
Editorial and social storytelling that makes fintech feel local, not distant
Content direction rooted in trust, sustainability, and empowerment
Visual and communication frameworks to help RIDIVI scale with style
RIDIVI isn’t just a fintech. It’s the future of money, made in Costa Rica.
The Result
RIDIVI became more than a fintech, it became a signal of change.
The voice of a generation tired of waiting in line.
Because in a country that lives Pura Vida, finance should feel like power, not paperwork.